BUSA-1132Marketing and Media in Sport Management
Learn the essentials of marketing and media relations in the sport industry. Identify and create marketing strategies for sport, recreation and leisure programming and develop marketing and media plans for your organization. Learn the role of the media person in a sporting organization and develop the skills necessary to meet the needs of a variety of sports organizations, using public relation strategies and skills that will positively impact a sports organization.
Textbooks and Booklists
This course is presently not being offered by this program. Please check back later.