FULL-TIME | WINNIPEG LOCATIONS CRECF-DP Creative Communications

Program Outline

Year 1 - Term 1
Students take all of the foundation courses listed below at an introductory level:
   • COMM-1161 Advertising & Marketing Communications 1
    • COMM-1166 Digital Media Design 1
   • COMM-1163 Journalism 1
   • COMM-1164 Media Production 1
   • COMM-1167 Professional Development 1
   • COMM-1160 Public Relations & Communication Management 1
   • COMM-1165 Writer’s Craft 1

Year 1 - Term 2
Students take all of the foundation courses listed below at an intermediate level:
   • COMM-2161 Advertising & Marketing Communications 2
    • COMM-2166 Digital Media Design 2
   • COMM-2163 Journalism 2
   • COMM-2164 Media Production 2
   • COMM-2167 Professional Development 2
   • COMM-2160 Public Relations & Communication Management 2
   • COMM-2165 Writer’s Craft 2

Year 2 - Term 3
Students choose one of the four specialization streams from the list below:

Advertising & Marketing Communications

    •    COMM-3161 Advertising & Marketing Communications 3
    •    COMM-3051 Brand Marketing
    •    COMM-3166 Digital Media Design 3
    •    COMM-3050 Media Production for Ad and PR
    •    COMM-3165 Writer's Craft 3
    •    WRKE-3004 Work Placement 1

Journalism

    •    COMM-3163 Journalism 3
    •    COMM-3166 Digital Media Design 3
    •    COMM-3052 Digital Storytelling 1
    •    COMM-3165 Writer's Craft 3
    •    WRKE-3004 Work Placement 1

Media Production

    •    COMM-3164 Media Production 3
    •    COMM-3166 Digital Media Design 3
    •    COMM-3052 Digital Storytelling 1
    •    COMM-3165 Writer's Craft 3
    •    WRKE-3004 Work Placement 1

Public Relations & Communication Management

    •    COMM-3160 Public Relations & Communication Management 3
    •    COMM-3051 Brand Marketing
    •    COMM-3166 Digital Media Design 3
    •    COMM-3050 Media Production for Ad and PR
    •    COMM-3165 Writer's Craft 3
    •    WRKE-3004 Work Placement 1

Year 2 - Term 4

Students continue in their specialization stream:

Advertising & Marketing Communications

    •    COMM-4161 Advertising & Marketing Communications 4
    •    COMM-4166 Digital Media Design 4
    •    COMM-4002 Visual Storytelling
    •    COMM-4001 Marketing & Data Analytics
    •    COMM-4165 Writer's Craft 4
    •    WRKE-4001 Work Placement 2

Journalism

    •    COMM-4163 Journalism 4
    •    COMM-4166 Digital Media Design 4
    •    COMM-4052 Digital Storytelling 2
    •    COMM-4165 Writer's Craft 4
    •    WRKE-4001 Work Placement 2

Media Production

    •    COMM-4164 Media Production 4
    •    COMM-4166 Digital Media Design 4
    •    COMM-4052 Digital Storytelling 2
    •    COMM-4165 Writer's Craft 4
    •    WRKE-4001 Work Placement 2

Public Relations & Communication Management

    •    COMM-4160 Public Relations & Communication Management 4
    •    COMM-4166 Digital Media Design 4
    •    COMM-4002 Visual Storytelling
    •    COMM-4001 Marketing & Data Analytics
    •    COMM-4165 Writer's Craft 4
    •    WRKE-4001 Work Placement 2

Please note: Students choose the area in which they wish to specialize towards the end of Term 2. Students must successfully complete all Term 1 and 2 courses and have a cumulative GPA of at least 2.0 to qualify for a specialization. If there are more students than available seats in a specialization, students are offered seats in order of highest cumulative grade point average.