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FULL-TIME | WINNIPEG LOCATIONS CRECF-DP Creative Communications

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Overview Admission Requirements English Language Assessments Who Should Enrol? Locations, Dates and Fees Program Outline Courses and Descriptions Computer/Laptop Requirements Majors Transfer Credit Opportunities Recognition of Prior Learning Awards and Scholarships Other Information Joint Programs Employment Potential Advisory Committee

COMM-3160Public Relations and Communication Management 3

Communication Management is the practice of using strategic, creative problem-solving to achieve an organization's objectives. This course provides a more detailed and nuanced view of the practice of Public Relations (PR), and begins to put the principles, tools and approaches of strategic, ethical PR to work. Students examine the differing informational needs of stakeholders in business, government and non-profit organizations, and create strategic communications to engage them using a range of digital and traditional media.

Prerequisites

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