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FULL-TIME | WINNIPEG LOCATIONS TECMF-AD Technology Management

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Overview Admission Requirements English Language Assessments Who Should Enrol? Locations, Dates and Fees Courses and Descriptions Computer/Laptop Requirements Recognition of Prior Learning Awards and Scholarships Graduation Requirements Employment Potential

MRKT-1076Marketing of Technology

This course emphasizes the fundamentals of marketing programs and plans in a high technology environment. It is designed to enable students to identify marketing opportunities, define product markets, utilize marketing research, understand consumer behavior and develop marketing strategies. The course will include a laboratory component that builds the progressive elements of a comprehensive marketing plan.
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