FULL-TIME | WINNIPEG LOCATIONS COMSF-CT Commerce Industry Sales & Marketing

Courses and Descriptions

Courses and Descriptions

(Click the course name to view the description of the course)
Recognition of Prior Learning (RPL)
In addition to Transfer of Credit from a recognized post secondary institution, other RPL processes are available for RPL courses. Click here for more information. For courses with no RPL, please check www.rrc.ca/rpl for additional contact information.
ADMN-1010Introduction to Canadian BusinessRPL
More Information

This course is designed to introduce the student to the complexities of the Canadian business environment. Exposure to business frameworks, accounting, finance, marketing, management, human resource management and operations management will be provided. Special emphasis is placed on small business; the driver of the economy and creator of most new jobs. The course will include case studies, applications, and analyses of Canadian businesses.

COMM-1215Sales Communications
More Information

This course teaches the student effective writing and speaking techniques used to strengthen their interpersonal and business communication skills. The student will learn to plan, organize, write, and revise routine business correspondence. Additionally, the student will develop skills in business, telephone, and email etiquette, and learn how to create a good first impression. The student will prepare for and deliver oral presentations using a variety of multi-media.        

COMM-2055Client Relationships
More Information

This course further develops the student's communication skills as they apply to the world of business. The student will learn to select appropriate modes of communication and practice with applying different types of strategies in managing client relationships and building networks. The significance of teamwork in business through participation in group work will be examined. The student will also practice and develop client interview skills applicable in all areas of business to support internal and external customer service, problem solving, needs assessment and sales. Technologies will be explored including the application of Customer Relationship Management (CRM). The student will also submit a series of documents used in business communication. 

Prerequisites:
COMM-2215Advanced Sales Communications
More Information

This course provides more exposure to business etiquette skills. The student will plan, organize, write, and revise a formal business proposal. Additionally, the student will deliver persuasive sales presentations, learn negotiation styles, and conduct effective meetings.        

Prerequisites:
COMP-1255Business ApplicationsRPL
More Information

This course is offered in a blended format featuring online content with in class workshops on current topics in computing. This is a hands-on course where the student will develop skills in the use of Windows, Word, and PowerPoint, advanced skills in Excel and exposure to relational databases. A final project integrates these applications.

FNCE-1013Business Environments
More Information

This course is designed to describe the basic workings of the Canadian legal system and identify the fundamentals of Canadian contract law. The course will examine legislation and regulations relevant to sales and marketing. Additionally, the student will recognize and calculate the various forms of financially acquiring an asset.        

MGMT-1083Sales Management and Administration
More Information

This course builds sales management competencies in strategic planning and implementation, leading and coaching, technological skills, and workforce diversity management within a competitive business environment.         

Prerequisites:
MRKT-1017Marketing Foundations
More Information

This course focuses on the high level role that marketing plays in strategic planning and organizational management. This course takes a student-centred approach to the current customer-focused marketing landscape in today’s digital and global world. The student will gain an in depth understanding of the marketing mix and the impact these elements have on the marketing process. The student will apply the broad framework of market segmentation using the concepts of segmentation, targeting and positioning (STP). The student will segment a market by organizing the market into groups, use targeting to send a message to potential segments, and use positioning to identify how customers view a product or service.

PDEV-1055Professional Development 1
More Information

Learn and practice skills, attitudes and behaviours to succeed in a diverse professional environment. The student will reflect on past and current experiences to gain confidence in their abilities and build better professional relationships. Through a series of interactive workshops, discussions and role playing, the student will compare differences in behaviours and ethics in various business environments.      

SALE-1010Basic Sales
More Information

This course will introduce basic selling theory as well as develop tactical and strategic selling skills essential in achieving sales career success. The course focus is on the establishment and maintenance of profitable long-term business relationships.        

SALE-1016Advanced Sales
More Information

Business-to-business selling involves complex buying situations featuring professional buyers.  Business-to-consumer selling has become increasingly technologically complex. This course develops successful sales competencies for both B2B and B2C environments.        

Prerequisites:
Page produced on 2024-06-16 04:49:45
Red River College Polytechnic endeavours to provide the most current version of all program and course information on this website. Please be advised that classes may be scheduled between 8:00 a.m. and 10:00 p.m. The College reserves the right to modify or cancel any course, program, process, or procedure without notice or prejudice. Fees may change without notice.