If you are not reviewing your website statistics, then you are missing several key opportunities to profit from your website traffic. This course, aimed at non-technical users, will take you through all the key techniques and how to use website analytics using the world-standard Google Analytics, a free online tool.
You’ll understand your visitor traffic better, learn how to calculate return on investment (ROI) for your online advertising, and find out how to get more conversions and sales from your website visitors. A must for anyone serious about leveraging more success from their website.
At the end of this course you will:
This micro-credential course is non-credit and delivered through the Learning Resources Network (LERN) via their UGotClass online course platform. Courses will never be cancelled once registration is open.
If the course is unavailable, get notified when it becomes available.