Academic Advising Service
Our academic advising service can provide information about our full-time programs, explain program admission requirements, and help you select the right program to meet your career and academic goals. We can also connect you with helpful people, resources, and supports.
EBUS-3000E-Marketing
E-Marketing is traditional marketing using information technology. This course elaborates on marketing planning and decision-making from a strategic perspective. After setting the context for e-marketing planning, the e-marketing environment is explored. An in-depth examination of e-marketing strategies is followed by an application of the marketing mix, communication, and customer relationship management strategies.
Textbooks and Booklists
This course is presently not being offered by this program. Please check back later.