FULL-TIME | WINNIPEG LOCATIONS TECMF-AD Technology Management

Courses and Descriptions

MRKT-1076Marketing of Technology

This course emphasizes the fundamentals of marketing programs and plans in a high technology environment. It is designed to enable students to identify marketing opportunities, define product markets, utilize marketing research, understand consumer behavior and develop marketing strategies. The course will include a laboratory component that builds the progressive elements of a comprehensive marketing plan.
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Red River College Polytechnic endeavours to provide the most current version of all program and course information on this website. Please be advised that classes may be scheduled between 8:00 a.m. and 10:00 p.m. The College reserves the right to modify or cancel any course, program, process, or procedure without notice or prejudice. Fees may change without notice.