BUSA-3010Business Intelligence
Business Intelligence (BI) refers to the technologies, processes, and strategies that organizations use to collect, analyze, and transform raw data into actionable insights for making informed business decisions. In this foundational course, students will explore core BI activities such as data collection, data analysis, data visualization, reporting, and monitoring. Students will work with simulated, case-based, or their own organization’s data to generate meaningful insights that support strategic and operational decisions across various professional contexts. Students will evaluate BI tools and technologies and examine data governance principles and compliance considerations. Finally, students will develop and assess business intelligence strategies aligned with organizational objectives.
