FULL-TIME | WINNIPEG LOCATIONS INDSF-DP Indigenous Social Entrepreneurship

Courses and Descriptions

MRKT-2007Marketing Principles

In this course, students will be introduced to marketing principles including primary and secondary markets, demographics, psychographics, messaging, brand identity, marketing strategies, and marketing campaigns. They will be guided through the development of a marketing plan and advertising strategies for a social enterprise creating or broadening its prospective customer base.
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