BUSSP-CT Business and Administrative Studies

Courses and Descriptions

MRKT-3010Consumer Behaviour

This course will build upon the foundation established in the introductory marketing course. The course will analyze consumer segmentation dimensions and will explain in a comprehensive manner why consumers act and behave as they do.

Prerequisites

Page produced on 2019-09-17 02:03:16
Red River College endeavours to provide the most current version of all program and course information on this website. The College reserves the right to modify or cancel any course, program, process, or procedure without notice or prejudice. Fees may change without notice.