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PART-TIME | PEGUIS - FISHER RIVER CAMPUS BUSAP-DP Business Administration

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Overview Admission Requirements Program Outline Courses and Descriptions Course Dates and Fees Computer/Laptop Requirements Transfer Credit Opportunities Recognition of Prior Learning Awards and Scholarships Graduation Requirements

MRKT-3015Integrated Marketing Communications

A concentrated course to learn the fundamentals of creating, implementing, and evaluating an integrated marketing communications plan within the marketing arena. You will learn the skills required in planning and executing advertising and promotion programs requiring research, creativity and timing.

Prerequisites

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